One of four chicken specialists on this year's Future 50, Starbird positions itself as a high-quality option, similar to the way Wendy's has claimed the high ground in the fast-food burger segment. It, too, points out that its signature protein was never frozen, the buns for its sandwiches are a cut above and its garnishes are all freshly prepped, down to some items being pickled in house.
| Location | San Francisco, Calif. |
|---|---|
| 2022 Systemwide Sales ($000,000) | $30 |
| YOY Sales Change | 60.7% |
| 2022 U.S. Units | 12 |
| YOY Unit Change | 71.4% |
| Future 50 Year | 2023 |
| Franchising | Yes |
*Technomic estimate
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