Joe Guszkowski

Senior Editor

Articles by
Joe Guszkowski

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Food

TGI Fridays goes all-in on appetizers

The chain is adding a handful of trendy new apps like truffle tot-chos and a margarita shrimp cocktail as it continues a revitalization effort.

Emerging Brands

Bubba's 33 shows it can hang with Texas Roadhouse

The fast-growing sports bar chain has been on a traffic tear in recent months, just like its big sibling.

After falling into what new CEO Brandon Coleman called a “sea of sameness,” the storied casual-dining brand is betting things like sushi, mocktails and entertainment will help make it relevant again.

The activist investor wants to improve operations at Outback Steakhouse, put the fun back into its marketing and highlight its growing Brazil business.

Rising demand, better unit economics and an improving labor picture are enticing restaurants to keep the lights on long after dark.

Starbucks accused the union of trademark infringement, arguing that the public mistook the group's views on the Israel-Hamas war for its own. The union defended its name and logo.

The company plans to double its unit count by the end of next year and also has an acquisition up its sleeve.

Exclusive perks, NFTs and AI are trending in restaurant rewards. But it’s OK to keep it simple, too.

A ranking of the world’s simplest brands showed that QSRs are excelling as technology plays a bigger role.

Large language models like ChatGPT have flipped the script for companies like ConverseNow, which uses AI to take restaurants’ phone and drive-thru orders.

The bar chain has added food from Krispy Rice at 140 locations in a bid to appeal to younger consumers.

The industry’s embrace of technology has made it a bigger target for cyberattacks. Here’s what restaurants can do to protect themselves.

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