Emerging Brands

New brands and soon-to-open concepts worth watching

Emerging Brands

Rick Bayless’ Tortazo opens in New York’s Times Square

It’s the second location for the Chicago-based brand and will include a walk-up to-go window.

The former late-night hot chicken pop-up has become one of the fastest growing chains in the country, thanks to a simple, popular menu and a lot of social media.

The high-tech chicken chain added an experienced leader as it looks to double its footprint next year.

This sixth unit is smaller, more efficiently designed and requires less labor. The goal is to prepare the chicken-and-waffles brand for future expansion.

Chicken is also a theme, and there’s something here for vegans and robot lovers.

Here are some of the standouts from a busy year of new concept openings.

Snap-O-Razzo gained a cult following selling hot dogs online. The digital restaurant company wants to take it further.

Three friends are building a fast-casual brand around oblong pizza, music, art and outrageous cinnamon rolls.

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